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VALENTINO UOMO Born In Roma

VALENTINO UOMO Born In Roma

Eau de Toilette

Fragrance strengths explained

This shows the perfume oil concentration levels of each strength. A higher concentration usually means a richer scent that lasts longer on the skin.

  • Body Mist / All-Over Body Spray
    1–3% perfume oils On skin: 1–2 hoursOn clothes: Up to 4–6 hours

    A gentle all-over scent for body and clothes. Great for layering under a matching perfume.

  • Eau Fraîche
    1–3% perfume oils On skin: 1–2 hoursOn clothes: Up to 4–6 hours

    The lightest strength, mostly water with a little alcohol. A soft, fresh veil you can reapply freely.

  • Eau de Cologne
    2–5% perfume oils On skin: 2–4 hoursOn clothes: Up to 8 hours

    A light, refreshing splash, traditionally citrus-led. Lovely after a shower or in hot weather.

  • Eau de ToiletteThis fragrance
    5–15% perfume oils On skin: 3–6 hoursOn clothes: Up to a day

    Lighter and brighter, with the fresh top notes to the fore. Ideal for daytime and the office.

  • Eau de Parfum
    15–20% perfume oils On skin: 5–8 hoursOn clothes: 1–2 days

    Full and well-rounded with a noticeable trail. The most popular strength and a great all-rounder.

  • Intense / Absolu
    Usually 15–25% perfume oils On skin: 6–10 hoursOn clothes: 1–3 days

    A deeper, richer edition of an existing fragrance, normally at Eau de Parfum strength or above.

  • Parfum
    15–30% perfume oils On skin: 8+ hoursOn clothes: 2–3 days

    Also called pure parfum. Sits close to the skin with a rich, smooth trail that lasts all day.

  • Elixir
    Usually 20%+ perfume oils On skin: 8–12+ hoursOn clothes: 2–3+ days

    Not an official strength, but always a bolder, more intense version of the original scent, often warmer and sweeter.

  • Extrait de Parfum
    20–40% perfume oils On skin: 8–12+ hoursOn clothes: 2–3+ days

    The purest and most concentrated form of a fragrance. Rich, deep and long-lasting, so one or two sprays is plenty.

  • Concentrated Perfume Oil
    15–30%+ in an oil base, no alcohol On skin: 6–12 hoursOn clothes: Several days (oil can mark fabric)

    An alcohol-free perfume in a carrier oil. Gentle on the skin, wears close and lasts well. Roll or dab onto the pulse points.

  • Attar (Ittar)
    Up to 100% perfume oil, no alcohol On skin: 8–12+ hoursOn clothes: Several days (oil can mark fabric)

    A traditional Arabian perfume oil, often distilled from flowers, woods or oud. Dab a tiny amount on the pulse points. It wears close and lasts beautifully.

Strengths and times are typical ranges; each perfume house sets its own. On skin, how long a scent lasts depends on your skin, the weather and the notes themselves: woods, amber, musk and oud last longer than citrus. On clothes, wool and thick cotton hold scent longest (often days), while polyester and nylon may only hold it for a few hours. Alcohol and oils can mark silk, satin and light colours, so test on a hidden spot first.

Regular price £70.00
Regular price £90.00 Sale price £70.00
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  • 100% authentic, sourced from authorised distributors
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Description

Valentino Uomo Born in Roma by Valentino is a woody, aromatic, green and aquatic eau de toilette for men. Created by perfumers Antoine Maisondieu and Guillaume Flavigny and launched in 2019, it pairs a mineral freshness with a modern woody signature.

The opening combines mineral notes, violet leaf and salt, creating a crisp, almost coastal impression with a cool green nuance. At the heart, sage and ginger bring an aromatic, spiced vitality that lends the composition energy and texture. The base rests on woody notes and vetiver, offering a grounded depth that endures elegantly on the skin. The progression from salty freshness to aromatic warmth and finally to dry woods is well structured.

The overall character is contemporary, versatile and assured, suited to both day and evening wear throughout the year. It will appeal to men seeking a fresh fragrance with genuine woody substance.

The notes

Woody
  • Top · the first impression Mineral Notes, Violet Leaf, Salt
  • Heart · the character Sage, Ginger
  • Base · what lingers Woody Notes, Vetiver

Shipping & returns

Delivery
Free UK standard delivery on orders over £100, usually 2–4 working days. Express next-day delivery is available at checkout.

Returns
Unopened items in their original packaging can be returned within 30 days for a full refund. For hygiene reasons we can't accept opened fragrances unless they arrive damaged or faulty.

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